HarvestMark Awarded Patent for Enhancing Quality Management of Perishables

The new patent, U.S. Patent No. 8,825,516, covers a method for making a quality assessment of a product – for example in a Distribution Center or grocery store – and associating that assessment with information from a traceability code on the product packaging. The invention covered by this patent has been incorporated into a quality management solution that has conducted hundreds of thousands of produce inspections to date, worldwide.


Fox Packaging and HarvestMark Partner to Bring Enhanced Shopper Engagement to Produce Bags

HarvestMark Inc., provider of HarvestMark, the industry-leading fresh food insights and traceability platform, announced today a partnership with Fox Packaging, a family-owned and operated company that is the leading manufacturer of mesh bag solutions for produce suppliers.


Ciruli Brothers Selects HarvestMark to Power PTI Compliance

The industry-leading fresh food insights and traceability platform, announced today that Ciruli Brothers, LLC, a third generation grower-shipper and one of the country's leading mango distributors, has selected HarvestMark for its Produce Traceability Initiative (PTI) compliance needs.


HarvestMark Appoints Charlie Piper Chief Executive Officer

The appointment of Mr. Piper, a proven CEO and retail executive, signals the Company’s focus on delivering innovative solutions to retailers and food brands.


HarvestMark Brings High Fidelity to Shopper Insights

HarvestMark Insights is a revolution in high fidelity market research. Questions about flavor, shelf life, packaging, customer satisfaction, or what's driving repurchase can be asked of very specific groups of shoppers – filtered by product affinity and dietary preferences.  Marketers can now more easily understand how customers who want gluten free diets, or low salt, or have scanned cereal bars in a Walmart store for example, perceive their products.


Retailer PTI Mandates Accelerate Pace of Adoption

“We have reached a tipping point where the majority of the industry is getting behind PTI”. “The PTI provides more than just a platform for managing recalls.  Whole chain traceability has the potential to provide insights into the supply chain that lead to greater efficiencies, reduced waste, and faster decision making.”


Tanimura & Antle Strengthens its Category Leadership Position with HarvestMark Insights

Tanimura & Antle, the pioneering family-owned leafy greens grower, has selected HarvestMark to support its next generation category management strategy.


Raley’s Selects HarvestMark for Its Distribution Center Quality Management Solution

Innovative Retailer Adopts Technology that Supports its Quality and Freshness Promise


Alpine Fresh Drives New Mobile Marketing Program with HarvestMark Connect

Leading grower/shipper of asparagus and berries expands use of HarvestMark platform to drive sales and brand loyalty


Driscoll’s Adopts HarvestMark Insights as Part of its Strategy to Delight Berry Consumers Every Day

New tools and analytics help Driscoll’s integrate data from key points in its supply chain to optimize quality and freshness across the Americas


HarvestMark Team Unveils HarvestMark 2013 with New Tools and Analytics to Drive Loyalty and Sales

Release features new HarvestMark Insights and HarvestMark Connect to give growers and shippers unprecedented supply chain visibility and shopper engagement


Retail Industry Veteran Joins HarvestMark Team as Vice President of Retail Sales

Kevin Shiplett joins the leading food traceability and insights team to bring new solutions to grocery retailers


HarvestMark Awarded Patent for Item-Level Traceability of Clamshell Containers

Creator of HarvestMark food traceability and insights platform receives 13th patent related to improving fresh food supply chain


HarvestMark Receives $24 Million in Funding for Leading Food Traceability Solution

HarvestMark Inc., provider of HarvestMark, the industry-leading fresh food traceability and insights platform, today announced the closing of a $24 million Series D growth round.


McDaniel Fruit Company Selects HarvestMark for Compliance with the Produce Traceability Initiative

HarvestMark, Inc., provider of the industry-leading HarvestMark fresh food traceability and supply chain insights platform, announced that McDaniel Fruit Company has selected the company’s HarvestMark PTI solution to achieve compliance with the Produce Traceability Initiative (PTI). The California-based McDaniel Fruit Company has deployed the HarvestMark PTI solution across its Linda-Vista brand of avocados.


SunFed Launches New Line of Organic Melons with HarvestMark® Traceability

Solution Provides Customers with Information on Origin and Safety of itsOrganic Honeydew, Cantaloupe, and Seedless Watermelon


Calavo Selects HarvestMark PTI for Whole Chain Traceability

Leading Avocado Grower/Shipper Deploys HarvestMark Food Traceability Solution Across Their Operations, Including Automated Packing Lines and Hand Pack Facilities


Reggie Griffin, Former Kroger Executive, Joins HarvestMark Advisory Board

Former Kroger Corporate VP, Produce and Floral, Brings 42-years of Retail Insight to Team


Former DemandTec Executive Joins the HarvestMark Team to Lead Sales

Michael Bromme Brings Retail Industry Expertise to HarvestMark Inc. as SVP, Sales


JemD Farms Mejora Visibilidad en la Cadena de Abastecimiento con las Herramientas Inteligentes de Negocio de HarvestMark

Productor/distribuidor de invernadero líder en Norte América incrementa visibilidad en la producción, generando mejores hallazgos clave para ventas y operaciones


JemD Farms Improves Supply Chain Visibility with HarvestMark Business Intelligence Tools

Leading North American Greenhouse Grower/Shipper Increases Visibility into Production, Creating Better Insights for Sales and Operations


Sun Pacific Selects HarvestMark for PTI Compliance Across its Operation, Including High Speed Packing Lines

Newest Release of HarvestMark PTI Adds Vision System and Labeling Modules for Cost Effective, Industrial Support of Automated Packing Facilities


Sun America Imports, LLC Selects HarvestMark® for Cantaloupe Traceability

Florida Importer is Latest to Implement HarvestMark Item-Level Traceability


HarvestMark® Food Traceability App Puts Inside Information Into the Consumer’s Hands

Shoppers Can Use Groundbreaking App to Determine Food Source, Freshness, and Safety Status


More Than 200 Growers and Shippers Achieve PTI Compliance with HarvestMark®

Produce Traceability Initiative Compliance Gains Momentum with Proven, Cost-Effective Solution


HarvestMark de México and GS1 México Partner to Advance Produce Traceability for Mexican Grower/Shippers and Exporters

Organizations Create GS1 Fresh Produce Traceability Center of Excellence


Frontera Produce Selects HarvestMark for Pineapple Traceability

Frontera Will Use HarvestMark Platform to Communicate with Consumers and Enhance Market-Leading Quality, Safety, and Freshness Programs


Astin Farms Selects HarvestMark® Traceability Solution for PTI Compliance

Florida Strawberry Operation is Latest to Implement HarvestMark PTI


AMHPAC and HarvestMark de México Accelerate Traceability Leadership for Mexican Hothouse and Shade House Growers

45 Growers in Mexican Agriculture Association Adopt HarvestMark PTIto Meet Produce Traceability Requirements


AMHPAC y HarvestMark de México promueven liderazgo en rastreabilidad para los productores de invernadero y casa sombra

45 Agricultores de la Asociación Mexicana de Horticultura Protegida adoptan HarvestMark PTIpara cumplir con los requerimientos de rastreabilidad de frutas y verduras


HarvestMark App Expands to Include Mobile Marketing with QR Codes

Fresh Food Traceability Now Available in the Grocery Aisle for Android and iPhone


Coleman Natural Launches HarvestMark Traceability on its Petaluma Poultry Products

Coleman Natural Foods is First National Poultry Brand to Enable Shoppers to Connect to the Farm


HarvestMark Traceability Solution Selected by Lane Southern Orchards

Peach Farming Operation is Latest to Implement HarvestMark for PTI Compliance Programs


Curry & Company Selects HarvestMark as their Traceability Platform

HarvestMark Solution to Help Curry & Company Engage Consumers and Comply with the Produce Traceability Initiative (PTI)


HarvestMark Granted Patent on Cost-Effective Methods to Capture Data for Food Traceability

Creator of HarvestMark Food Traceability Granted Patent for Produce Solutions


Two New HarvestMark Offices Open to Support Customer Growth

HarvestMark Opens New Office in Salinas, California and Forms HarvestMark de Mexico Subsidiary


La Rastreabilidad HarvestMark Hace del Cumplimiento de la PTI Algo Aún Más Accesible

Confiable y Probado Proveedor de Soluciones de Rastreabilidad Marca un Precedente con su Cliente #200, con el Nuevo Modelo de Precio de la Iniciativa de Rastreabilidad de Frutas y Vegetales (PTI) para Agricultores/Distribuidores


HarvestMark Abre Dos Nuevas Oficinas para Apoyar el Crecimiento de Clientes

HarvestMark abre nueva oficina en Salinas, California y forma la subsidiaria HarvestMark de México


Produce Industry Leader Dan’l Mackey Almy Joins HarvestMark Advisory Board

Marketing Veteran to Advise on Traceability Offering for HarvestMark Produce Customers


HarvestMark® Traceability Makes PTI Compliance Even More Affordable

Trusted and Proven Provider of Traceability Solutions Marks 200th Customer Milestone with New Produce Traceability Initiative (PTI) Pricing Model for Growers/Shippers


HarvestMark® Traceability Solution Selected by A.M.S. Exotic

HarvestMark Traceability to Begin Appearing on Premium Vegetables This Month


AMHPAC Names HarvestMark® Solution Preferred Traceability Platform for Its Members

Mexican Agricultural Trade Association selects HarvestMark to Deliver Traceability Benefits to Its Membership; First Mutual Customer Agreement Signed at PMA Fresh Summit


HarvestMark® Launches DailyShopper™ Service to Monitor Product Age and Quality on Shelf

Groundbreaking data service delivers unprecedented quality and freshness insights


HarvestMark® Traceability Solution Selected by One of the Leading Asparagus Brands

HarvestMark Traceability to Begin Appearing on Alpine Fresh Asparagus This Month


Traceable Food Arrives in Cincinnati

Consumers Can Now Trace Their Produce Back to the Source Directly from the Grocery Aisle


HarvestMark® Expands Into Citrus and Tropical Produce Categories

Leading grower/shipper Nico Commodityes selects HarvestMark for its Mexican, Brazilian, Peruvian and Costa Rican production


The HarvestMark® System Achieved Major Milestones in 2009

Solution adopted by more than 100 brands to bring traceability to over a billion produce items and cases


HarvestMark Arrives in Portland Produce Aisles

New system helps shoppers follow their fresh fruits and veggies back to the farm


HarvestMark PTI Solution Gains Momentum

PTI implementation continues steady growth despite milestone adjustment; Grower/shippers embrace HarvestMark PTI as the solution of choice to meet industry goals


Botsford & Goodfellow Launches Traceability Initiative with HarvestMark®

Oregon-based produce shipper employs both PTI and item-level traceability for its popular Hermiston watermelons


Modern Farms Selects HarvestMark® for PTI Compliance

Leading mushroom grower/shipper to deploy HarvestMark PTI to simplify data management and automatically synch information across packing locations


More than 30 Companies Join the HarvestMark® Partner Network

Alliance with leading package and label experts from the U.S., Mexico, and Asia extends HarvestMark availability across a wide range of packaging styles and packing processes


Canadian Greenhouse Produce Leaders Select HarvestMark®

Huron Produce and Jem-D International to deploy HarvestMark for PTI-compliant and item-level traceability initiatives


HarvestMark Awarded Key Traceability Patent

Fresh food traceability leader receives patent for scalable product identification and authentication


HarvestMark Expands HarvestMark Operations in Mexico

New packaging relationships, and in-country sales and support team through partnership with AgroSupport of Mexico, brings traceability resources to Mexican grower/shippers.


HarvestMark Receives Industry Accolades

Traceability leader recognized in Food Logistics' FL100; selected as a finalist for Red Herring global award


Van Groningen & Sons Delivers Traceable Watermelons using HarvestMark®

Grower of popular "Yosemite Fresh" label watermelons becomes first in California to deploy HarvestMark


HarvestMark Closes Series C Funding; Adds Produce and Supply Chain Veterans to Management Team

Company expands staff and invests in enhanced features of the HarvestMark solution for fresh food traceability


Kroger's New Line of Fresh Salads Enables Customers to Learn the Origin of the Produce Through Exclusive Technology

Kroger's new line of its own fresh salads includes new technology on the packaging that enables customers to learn where the produce was grown as part of Kroger's "Quality You Can Trace" program


Royal Flavor Launches Sweet Mini Peppers with HarvestMark Traceability

Traceable bags of sweet mini peppers to hit retail stores for the 2009-2010 season


El Rosal Signs on to Deploy HarvestMark for PTI

Mexican grower to supply traceable cucumbers, peppers and tomatoes with HarvestMark case-level traceability solution


SunFed Launches Traceability Program with HarvestMark

Arizona-based full-service produce company selects HarvestMark for PTI and item- level traceability


HarvetMark Releases Free GTIN Assignment Tool for the Produce Industry

GTIN assignment tool-part of the HarvestMark® PTI offering-made available as grower-shippers complete and distribute their GTIN lists


Produce with HarvestMark Traceability Passes Half a Billion

Traceability efforts in the produce industry continue to build momentum as the Obama Administration calls for national trace-back system to improve food safety


George Perry & Sons to Deliver Traceable Watermelons using HarvestMark®

California watermelon grower-shipper selects HarvestMark to enhance food safety and connect directly with buyers and consumers


Leger & Son Selects HarvestMark Traceability for PTI Compliance

Southeast watermelon grower/shipper expands traceability program to comply with Produce Traceability Initiative


Produce Industry Veteran Bruce Peterson Joins HarvestMark Advisory Board

Former Wal-Mart Executive to drive policy and retail strategy for the HarvestMark fresh food traceability business


HarvestMark Launches HarvestMark® PTI for Easy Compliance with the Produce Traceability Initiative®

Already selected by more than 10 grower/shippers, the turnkey solution delivers standardized case-level traceability and more


Leading Table Grape Shippers Roll out Traceability with HarvestMark®

Divine Flavor/Grupo Alta, Pandol Bros., Stevco and Sun World to bring traceable grape clamshells to retail


HarvestMark Wins Red Herring 100 North America Award

Company selected out of 1,200 for its innovation in food traceability


HarvestMark Selected as a Finalist for Red Herring 100

Award honors this year's most promising private technology ventures in North America


California Giant Berry Farms Launches Traceability Pilot Program®

California Giant Berry Farms, a leading berry grower and shipper in the United States, will deploy HarvestMark solution for unit-level traceability of strawberries this week.


Foxy Brand Strawberries Become Traceable with HarvestMark®

Camarillo Berry Farms - strawberry grower-shipper for the prominent Foxy brand - deploys item-level traceability to enhance food safety and bring new information to consumers


Sun World International to Implement Traceability across its Product Line with HarvestMark®

Vertically-integrated agribusiness company to meet and exceed PTI requirements


Borders Melon Company and Borders Melons East Select HarvestMark®

Traceability solution gains strong momentum in the watermelon industry with the addition of North America's largest watermelon grower and distributor


East Coast's Largest Watermelon Shipper Picks HarvestMark®

Melon 1 to launch item-level traceability initiative for 2009 harvest season using HarvestMark


Former IFCO Executive, Randall Freeman, Joins HarvestMark as VP Sales

Industry leader from Del Monte and Tanimura and Antle to lead global sales initiatives for HarvestMark traceability solution


Bay Area Financial Executive to Join HarvestMark as VP of Finance and Operations

William Hoover to oversee finance and operations for the traceability leader


Organic Alliance Launches Traceability Program with HarvestMark®

On-demand access to harvest data underscores rigorous food safety and growing practices and delivers new levels of information across the supply chain


Driscoll's Completes Key Milestones in Clamshell Traceability Program

HarvestMark completes supply chain and harvesting integration steps - paving the way for nationwide rollout of HarvestMark® for Driscoll's berries


Highland Corporation to Deliver Traceable Packaging Using HarvestMark®

Highland Corporation will offer the HarvestMark fresh food traceability solution from Trimble to enhance its packaging and label offerings


Del Campo Adopts HarvestMark® for Traceability of Tomatoes and Peppers

Leading Mexican tomato and pepper shipper to deploy HarvestMark ® from HarvestMark to reinforce food safety and deliver on-demand traceability to buyers and consumers


HarvestMark® Speeds Compliance with Produce Traceability Initiative Action Plan

HarvestMark from Trimble provides an easy-to-deploy case-level traceability solution that creates value for produce businesses


Announcing PakSense Ultra T3, powered by HarvestMark®

Farm to fork traceability, integrated temperature monitoring, and COOL capabilities in a single solution


Delta Prepack Selects HarvestMark from HarvestMark to Deliver Instant Traceability and Marketing to Foodservice and Retail Customers

Leading tomato packer launches HarvestMark pilot program to enhance information delivery, customer service and food safety programs


HarvestMark Launches HarvestMark for Cases

Easy-to-deploy traceability solution delivers on-demand product information and quality alerts in response to food safety concerns and recalls


HarvestMark Secures $10 Million in Series B Funding

Investment will Fuel Expanded Deployment of Food Traceability and Brand Protection Solutions


HarvestMark Acquires Adding a Million More Shoppers to its Insights Solution

HarvestMark, Inc. announced today that it has acquired substantially all the assets of ShopWell Solutions, Inc. (ShopWell), the million shopper-strong personalized food information company.